Emirates Carries Wolves Down Under
Warrington Wolves today announced Emirates Airline as the title sponsor of their ground breaking 2012 pre-season tour to Australia. Commencing on the 7th January, the 23-day tour will culminate in ‘the Wire' taking on Russell Crowe owned South Sydney Rabbitohs, in a pre-season warm-up match at Redfern Oval.
To launch the new sponsorship, Warrington Wolves captain Adrian Morley and South Sydney Rabbitohs outside back Greg Inglis met for a photocall in Leeds prior to England and Australia doing battle in the Gillette Four Nations final on Saturday, 19th November.
Morley, who enjoyed a 6 year stint in the NRL with the Sydney Roosters said: "An English Super League club taking its team on a training and playing tour ‘down under' is very exciting. Emirates has such a rich heritage within world sport and with their support this should be a momentous occasion that really captures the imagination of our supporters."
In 1987, only two years after its inception, Emirates began to build up its impressive sponsorship portfolio which now includes partnerships with the IRB (International Rugby Board), FIFA (Fédération Internationale de Football Association) and the ICC (International Cricket Council). Today, the airline is linked to some of the world's leading sport events spread across the six continents to which Emirates flies non-stop from Dubai.
As well as exclusive naming rights to the tour, the ‘Fly Emirates Tour 2012' will see the Emirates logo proudly displayed on the training, leisure and playing apparel worn by a Warrington Wolves touring party comprising of 25 players and 11 staff. The Warrington Wolves touring party will also travel in January to Sydney on the Emirates A380 superjumbo - the world's biggest aircraft.
Laurie Berryman, Emirates' Vice President UK & Ireland said: "We have been a strong supporter of the Warrington Wolves in the UK for a number of years now and it seems fitting that the squad will be travelling on one of our daily A380 services to Sydney via our industry leading Terminal 3 in Dubai."
Speaking ahead of the Emirates Tour 2012 Hollywood superstar and South Sydney Rabbitohs co-owner Russell Crowe said: "I have been very interested watching Warrington's progress in the last few seasons. They have become a real force. I'm sure it will be a good sharpening up for both teams and a treat for South Sydney Members. "
Emirates is one of the fastest growing airlines in the world and in 2010, introduced their A380 on one of its three daily services from Manchester, the first time any airline introduced the superjumbo on services from a regional airport. From Dubai, passengers can connect to one of 70 flights a week to Australia through four gateways; Sydney, Melbourne, Perth and Brisbane.
Tickets for the game at Redfern are on sale from the WolfWare shop and from WolfWare Online
Adrian Morley is sponsored by Resulting Ltd.
24, Nov, 2011